The FUture of marketing — econsultancy

The Future of Marketing is based on an exploratory and descriptive research enquiry into the trends shaping the future of marketing. The report examines the main objectives and key priority areas for marketers. A survey was conducted amongst respondents who classified as advertisers/client-side marketers, media owners, and agencies. In addition, the report features insights from several senior level marketing professionals and business leaders across a variety of industries.